My Process
👩🏾🔬
Research
💡
Ideation
🖊
Design
🧪
Testing
🖥
Development
Research: Between my lead and myself, we interviewed around 30 sales reps with varying levels of sales experience and usage of the Call Screen. Research took on the form of observation, interviews, and co-design sessions.
Ideation: After our initial set of interviews, we designed some rough ideas based on our insights and immediately put them in front of reps and our current team. The iteration process was very rapid. I made changes almost everyday for about 1.5 months.
Design: Once we pinned down the overall concept, I began designing the experience within different states and use cases.
Testing: We tested the final design through feedback sessions. We received feedback from around 12 reps.
Development: I pushed the design to high-fidelity and created a clickable prototype using InVision. I also typed up specs to help development understand functionality that was not easily perceivable in the mockup.
/ Senior Product Designer
Hello!
I am a Product Designer by day, but I am also a portraiture painter, wine and brunch lover, avid traveler, best friend, and new aunt ✨
I am currently a Senior Experience Designer for High Alpha Innovation. I love chatting all things design, so feel free to reach out!
My Design Philosophy
All problems have a core that we constantly seek and reveal over time. Solving problems at their core is always ideal, but the true challenge is working backwards and out of order. At times, the journey to solving a problem inevitably leads to dead ends and less often to wins. We should ask ourselves, "What is the next best action with all that we know today?" However, we should enjoy the journey along the way!
Projects
As the only designer, I started a DesignOp initiative focused on building assets for design team scalability
Lessonly saw a market for better skills management on sale and customer service teams, so we build a new app!
After Lessonly's acquisition, we needed a vision for how to rebuild the Skills, Lessonly, and Seismic apps into one
After observing Account Executives in action, we learned that the flagship feature needed to solve new problems
Coming Soon!
Grading System Features
The grading process within the LMS needed a foundational change and added features
Internal account managers need one place to manage open leads, day-to-day tasks, and more